Visualizing Facebook S Global Social Network Monopoly
But its massive global footprint didn’t grow overnight. While Facebook is the most popular social network in many countries, this traction didn’t happen overnight. And in other places, it still hasn’t quite taken off. To see Facebook’s path to domination, we mapped each country’s most popular social network from 2008‒2020. The data was tabulated by Vincenzo Cosenza at Vincos.it by examining annual traffic data from Alexa and SimilarWeb. Facebook Grows From the Americas to Southeast Asia What famously started as Mark Zuckerberg’s late-night intoxicated project called Facemash—a “hot or not” type website for students at Harvard University—soon evolved into the world’s predominant social network....